This Privacy Policy explains how millioncasinogb.co.uk ("Ickedexperiences", "we", "us", or "our") collects, uses, and protects the personal information of visitors to our website. As the data controller for millioncasinogb.co.uk, we are committed to handling your data responsibly and transparently in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. This policy applies to all users accessing our casino and gambling review content from Great Britain and beyond. Please read it carefully before using our site.
Information We Collect
Information You Provide
- Contact form submissions: Your name, email address, and any message content you voluntarily send to our team.
- Newsletter sign-ups: Your email address if you subscribe to updates or promotional content from millioncasinogb.co.uk.
- User-generated content: Any comments, feedback, or ratings you submit in relation to our casino reviews.
- Account registration data: If applicable, your username, password, and profile preferences.
Information Collected Automatically
- Device and browser data: IP address, browser type, operating system, and screen resolution.
- Usage data: Pages visited, time spent on each page, click paths, and referral URLs.
- Cookie data: Identifiers stored on your device via cookies and similar tracking technologies (see section below).
- Affiliate click data: Records of outbound clicks to casino operators featured in our reviews.
- Log files: Server-side logs recording access times, error reports, and traffic patterns on millioncasinogb.co.uk.
Cookies We Use
Wickedexperiences.co.uk uses cookies and similar tracking technologies to operate the site effectively, understand how visitors engage with our million casino reviews, and deliver relevant affiliate content. You can manage your cookie preferences at any time via your browser settings or our consent tool.
| Cookie Type | Purpose | Retention |
|---|---|---|
| Essential | Required for core site functionality, including page navigation, security, and session management on millioncasinogb.co.uk. | Session / up to 1 year |
| Analytics | Collects anonymised data on user behaviour (e.g. Google Analytics) to help us improve content and site performance. | Up to 2 years |
| Affiliate / Marketing | Tracks outbound clicks to casino operator partners and measures conversion activity for affiliate commission purposes. | Up to 90 days |
| Preferences | Remembers your site settings, cookie consent choices, and display preferences for a personalised browsing experience. | Up to 1 year |
| Third-Party Social | Set by embedded social media plugins or share buttons; subject to those third parties' own privacy policies. | Varies by provider |
How We Use Your Data
- To operate, maintain, and improve the millioncasinogb.co.uk website and its casino review content.
- To respond to enquiries, feedback, and support requests submitted by users.
- To send newsletters or updates where you have given explicit consent.
- To analyse site traffic and user engagement, enabling us to enhance the quality of our reviews and editorial content.
- To track affiliate referrals and measure the performance of our partnerships with casino operators.
- To comply with our legal obligations under UK law and to enforce our Terms and Conditions.
- To detect, prevent, and address technical issues, fraud, or misuse of millioncasinogb.co.uk.
Legal Bases for Processing
Wickedexperiences.co.uk processes personal data under the following legal bases as defined by the UK GDPR and the Data Protection Act 2018: Consent — where you have freely given, specific, and informed consent (e.g. newsletter sign-ups or non-essential cookies); Legitimate Interests — where processing is necessary for our legitimate business interests, such as site analytics, affiliate tracking, and fraud prevention, provided those interests are not overridden by your rights and freedoms; Legal Obligation — where we are required to process data to comply with applicable UK law. You may withdraw consent at any time without affecting the lawfulness of prior processing.
Third Parties & Affiliate Links
Wickedexperiences.co.uk is an independent review and comparison platform. Our content contains affiliate links to licensed casino operators, including those featured in our million casino reviews. When you click an affiliate link, you will be directed to a third-party website governed by its own privacy policy and terms of service — we are not responsible for the data practices of those operators. We also use third-party analytics providers (such as Google Analytics) and advertising networks that may set their own cookies on your device. We ensure all third-party partners we work with operate under appropriate data processing agreements in line with UK GDPR requirements.
Your Privacy Rights
- Right of Access: You may request a copy of the personal data millioncasinogb.co.uk holds about you.
- Right to Rectification: You may ask us to correct any inaccurate or incomplete personal data we hold.
- Right to Erasure: You may request that we delete your personal data where there is no compelling reason for its continued processing.
- Right to Data Portability: You may request that we provide your data in a structured, machine-readable format for transfer to another controller.
- Right to Object: You may object to processing based on legitimate interests or for direct marketing purposes at any time.
- Right to Restrict Processing: You may request that we limit how we use your data in certain circumstances.
- Right to Withdraw Consent: Where processing is based on consent, you may withdraw it at any time via our cookie settings or by contacting us directly.
- To exercise any of these rights, please contact us using the details in the Contact section below. We will respond within 30 days in accordance with UK GDPR obligations. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
Data Security & Retention
Wickedexperiences.co.uk implements appropriate technical and organisational security measures to protect your personal data against unauthorised access, loss, alteration, or disclosure. These measures include SSL/TLS encryption, secure server infrastructure, and restricted staff access to personal data. We retain personal data only for as long as is necessary to fulfil the purposes outlined in this policy or to meet our legal and contractual obligations. Contact form data is typically retained for up to 12 months; analytics data is retained for up to 26 months; affiliate tracking records may be retained for up to 3 years for financial reporting purposes. Once data is no longer required, it is securely deleted or anonymised.